Technology

Car Talk: Understanding the Impact of V2V Communication

January 18, 2017

In January of 2017, U.S. federal regulators are expected to rule on legislation drafted by the National Highway Traffic Safety Administration (NHTSA) that will require all new cars and light trucks to be equipped with vehicle-to-vehicle (V2V) communication.

While the story has not received much mainstream attention, a ruling in favor of the proposal will essentially create a new federal standard of vehicle safety – utilizing this revolutionary, soon-to-be-commonplace technology will improve the driving experience for millions.

Check out this guide to help better understand how V2V communication affects government, the automotive industry and everyday drivers like you.

What Is V2V Communication?

Vehicle-to-vehicle communication is the wireless transmission of information and data between cars. Its purpose is to prevent accidents by allowing vehicles on the road to send speed and positioning data over the cloud or a wireless mesh network.

The technology utilizes the network and 360-degree awareness to sense impending risks on the road. If the vehicle picks something up – depending on the circumstances – it will either alert its driver of the danger, or automatically take pre-emptive actions, such as slowing itself down or repositioning itself in the lane.

 

How V2V Communication Affects Automakers

Almost every major automaker has long anticipated the U.S. government’s move to require vehicle-to-vehicle communication in new cars, and for years have been escalating efforts to test out ways to develop and use the technology better than their competitors.

Because connected cars will be collecting and analyzing gargantuan amounts of data from multiple source points, the industry has recognized that it needs to partner with telecommunication and tech companies to support their initiatives. We’ll also see many automotive companies working together, as vehicle-to-vehicle technology requires as many similarly equipped cars on the road as possible to achieve its full potential.

 

How V2V Communication Affects Autonomous Cars

V2V communication will also play a monumental role in automakers’ quest to popularize autonomous cars – with the technology being used to provide a range of critical safety information, as well as dozens of leisure and convenience options for drivers.

If the government ends up requiring all new cars to be equipped with V2V communication, it would allow the automotive industry the perfect opportunity to acquaint the masses with new, innovative technology – making the transition to self-driving cars much more palatable to the hundreds of thousands still skeptical about owning them.

 

How V2V Communication Affects Dealerships

There’s no question that V2V technology will revolutionize the future of driving, but it’s up to car dealers and their sales teams to stay up-to-date and knowledgeable about its many benefits in order to effectively communicate them to the public.

The potential for V2V communication to be included in all new cars and trucks in the United States means every single dealership could be affected, so it’s important to be ready when the time comes.

 

How V2V Communication Affects Government

In the federal arena, vehicle-to-vehicle communication is part of a larger concept sponsored by the United States Department of Transportation (DOT) and NHTSA called intelligent transport system (ITS). The plan seeks to use the data collected from V2V communication to improve traffic management and enable vehicles to communicate with roadside infrastructure, like street signs, bus stops and traffic lights.

If everything goes according to plan, the implementation of V2V communication, and its successful connection to an ITS, will help cities and states reduce congestion, drastically improve safety and create other society-changing benefits. The legislation will also create a benchmark for other technologically advanced countries to follow suit, and help pave the way for autonomous vehicles to enter mainstream adoption.

 

How V2V Communication Affects Drivers

Apart from exchanging data with other vehicles and traffic infrastructure to allow drivers to predict what the cars around them may do and make driving choices accordingly, vehicle-to-vehicle technology will also be able to act as your own personal assistant – communicating with your home, work and other smart devices to gather any and all information you need to efficiently go about your day.

This will make cars equipped with V2V communication the ultimate Internet of Things device!